2010-10-19 14:39
OTTAWA - The Honourable Rona Ambrose, Minister of Public Works and Government Services and Minister for Status of Women, today launched Women's History Month, which will be celebrated across Canada during the month of October. This year's theme - Recognizing Canadian Women in Business - celebrates women's contributions, now and throughout history, to Canadian business and our national economy.
"I encourage all Canadians to reflect on the contributions of women in business and their pivotal role in economic growth and job creation in Canada," said Minister Ambrose. "Canadian women have a long history of excellence in business, and we can take great pride in their individual and collective achievements, which have contributed positively to Canadian life."
To coincide with the start of Women's History Month, Minister Ambrose met with Alia El Banna, owner and CEO of Ottawa-based KIWI Choice Inc., a company specializing in the design and manufacture of electronic and solar products to help reduce energy waste. KIWI Choice was launched in 2010 and created six new jobs in Ottawa. Within a short time, Ms. El Banna has been nominated for many distinguished awards, including the IT Hero Award and Canada's Most Powerful Women: Top 100. She has effectively balanced being a successful entrepreneur with her responsibilities as a student, wife and mother of two...
2010-06-05 00:02
Nominee for Canada’s Most Powerful Women merges business know-how with passion for green technology.
Ottawa, Canada – (June 7, 2010) – Alia El Banna, Director and CEO of KIWI Choice, Inc, a third year PhD student and a nominee for Canada’s Most Powerful Women: Top 100, decided to transfer her academic research into real life business, when she started her new venture; KIWI Choice. El Banna’s research draws links between very complex, yet fascinating topics — the multidimensional concept of "place," globalization and international marketing.
As a PhD student and instructor at the Sprott School of Business, El Banna orchestrated intensive research on relevant studies and general literature related to "place," with a focus on social, community and environmental psychology, marketing, sociology and geography. In addition, her keen interest in green products advanced her understanding of green market dynamics and helped provide her business with strong reliable green benchmarks. “The idea of introducing environmentally friendly consumer electronics has always been of interest to me,” says El Banna. KIWI Choice introduced its first product: KIWI U-Powered, a Solar and USB-powered portable charger formobile devices.
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2010-06-01 22:34
Sacramento, U.S.A – (May 24, 2010) – KIWI Choice, Inc. has unveiled the state of the art KIWI U-Powered, a Solar & USB-powered portable charger formobile devices. KIWI U-Powered is the first in a family of four innovative and environmentally friendly products to be introduced by KIWI Choice in summer and fall of 2010. Unlike other portable chargers, KIWI U-Powered can be charged from any power source such as USB port, car charger, wall charger or the sun. Once charged, KIWI U-Powered is used both as a backup power source for electronics, such as cell phones, Blackberries, iPods, iPhones, digital cameras, and a universal charger for all these devices. KIWI U-Powered is now available for sale at www.kiwichoice.com.
KIWI Choice has identified The Corporate gifting Market to be a main target for KIWI U-Powered. The company has carefully studied the corporate market needs and believes KIWI U-Powered is the best corporate gift choice on the market for 2010. “In choosing a corporate gift we need to consider productivity, usability,...
2010-05-17 11:03
Monday - May 17, 2010
Ottawa, Canada – KIWI Choice, Inc. has unveiled the state of the art KIWI U-Powered, a Solar & USB-powered portable charger for mobile devices. KIWI U-Powered is the first in a family of four innovative and environmentally-friendly products to be introduced by KIWI Choice in summer and fall of 2010. Unlike other portable chargers, KIWI U-Powered can be charged from any power source such as a USB port, car charger, wall charger or the sun. Once charged, KIWI U-Powered is used both as a backup power source for electronics, such as cell phones, Blackberries, iPods, iPhones, digital cameras, and universal chargers for all these devices. KIWI U-Powered is now available for sale at www.kiwichoice.com.
With the evolution of this new portable power category, KIWI Choice carefully studied the market needs and successfully introduced the best portable power solution available; KIWI U-Powered. When looking for a new portable charger, you need to check for its versatility, capacity, compatibility and environmental friendliness. With the versatility to charge from any power source, including the sun, a power capacity of 2000 mAh and 11 free connectors; KIWI U-Powered is easily the market leader in this product category. Since the KIWI U-Powered stores its energy for the life of the product, it makes it the most environmentally responsible choice. The fact that...
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